New campaign promotes smarter shopping in Limavady

Causeway Coast and Glens Borough Council has launched a new campaign to encourage the public all to think, shop and eat smarter

Food Smart, a partnership project with Love Food Hate Waste, aims to help people save money whilst benefiting the environment too. Families in Northern Ireland spend on average £64 every week on food – the highest spend of any region in the UK, making it an expensive part of our weekly budget.

But on top of this, the average family throws out up to £60 of perfectly good food every month, so it makes sense for us all to make the most of the food we buy. The Food Smart campaign is full of tips to help us re-connect and value our food. 

So with this in mind – let’s use our loaf, as more than 24 million slices of bread are thrown away every day in the UK. To help address the problem, Causeway Coast and Glens Borough Council’s Food Smart campaign is coming to Limavady next Friday (December 2nd). From 10.30am until 2.30pm, Council staff will visit Hunter’s Bakery on Market Street.

They will hand out free bread bag clips with every loaf purchased and provide tips on how to keep your bread fresher for longer to prevent waste. For inspiration and ideas on how to make the most of your food and leftovers go to www.lovefoodhatewaste.com. The website is full of information which will help us all to appreciate the true value and cost of our food, not just the amount we pay at the till. 

By becoming involved, we can all get in the habit of planning our meals, shopping smarter, controlling our portions and wasting less food and money! For more information on the Food Smart campaign, please log onto the Causeway Coast and Glens Borough Council website www.causewaycastandglens.gov.uk You can also contact the local Waste Management Officer in Limavady on 028 777 60305.